Howie Hsu

Howie Hsu is the Director of Digital Experience for Eaton Lighting. He is responsible for creating digital continuity across all channels and touchpoints through every stage of the customer buying journey.

With a passion for delighting customers with customer-centric experiences and transformative impacts, he has in-depth experience in the areas of eBusiness, digital solutions, online channel management, data governance, content excellence, digital marketing, and system integrations. 

He enjoys developing effective and measurable strategies, building winning teams, optimizing processes, and seeking innovative technology breakthroughs.  Howie received his bachelor’s degree from the University of Georgia and an MBA from Georgia State University.